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Localization
Consulting and Translation Services
Localization is the process of adapting a product or service to a particular
language, culture, and desired local "look-and-feel." -Searchcio.com
Blackbird e-Solutions’ Localization Consultants have broad experience
in different countries and cultures and have gathered in depth knowledge of
the complexities of working across boarders.
As
internationalization and globalization become more
common, companies are branching out from their
home territories and entering new markets. These
markets often include different cultures and languages.
Too often the importance of localization is overlooked.
More
than just translation. What makes localization
work:
When
localizing a product there are many things that
need to be taken into consideration. The
first and possibly the most prominently considered
is language translation. However, other aspects
include: weights and measures, currency,
time zones, date and time format, local spelling (i.e.
British English colour and American English color), local
content, local customs, etc… In order
to gain the greatest acceptance, a product must
have the “look and feel” of the local
market. The bottom line is if the language in
your software, marketing materials or product
materials contains errors or even seemingly minor
cultural mistakes, you won’t stand a chance.
What
we can do for you:
Blackbird
e-Solutions’ localization specialist will
assess your products and materials validity for
the new market, taking into account the special
nuances of each location. You will be working with
a team of translators and linguists who have experienced
working in a foreign environment as well as have
worked with foreign companies in their native setting.
They will translate your materials into the local
language as well as take into account local customs
and formats. It will prevent you from making embarrassing
mistakes or even worse, mistakes causing legal
action. We specialize in delivering quality and
accuracy by using professionals at every stage
of the translation and localisation process.This
will give your current and potential customers
the confidence that you understand their needs,
and give you an edge for success.
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Software
Localization